New Director of the Purchasing Department

NEW YORK-  November 20, 2013  Head of the purchasing department at Mountain East Medical Center, Bob Wilkinson, resigned this morning.

Bob Wilkinson came to Mountain East Medical Center in 1975. Previously he worked for a small rural community hospital as  their purchasing chief.  He was a 1972 graduate from the state university's School of Hospital Admin. Wilkinson plans to take a job with City Memorial Hospital.

Despite the financial friction within the past two months, Wilkinson will be missed among the staff at the hospital.

Wilkinson is due to be replaced by assistant head of the department, Johnny Toler. According to Harry Illscott, the hospital administrator, the hospital chose Toler as a replacement because of his reliability within the past 13 years of service at the hospital.

 "Bob's abilities will be greatly missed at this hospital, but I know that Johnny Toler is a person we can all depend on to do whatever is necessary to keep his department going. I have great faith in him and in this hospital," Illscott said.

Along with his background in pharmacy, Toler has two children with his wife Carolyn, the head of the gynecology department at Mountain East Medical Center. He was brought into the purchasing department 13 years ago in 1978 as an assistant after the hospital pharmacy closed.

Toler had this to say about his new position: "This hospital means a great deal to me and my family, and I will give my best efforts to making our purchasing department the best. I learned from a fine man- Bob Wilkinson- and I hopeI can continue to build on the foundation he established."

Mountain East Medical Center is a local hospital serving the community for the past century. We put the needs and the struggles of our patients first while proactively searching for the next best thing in the medical industry. We are committed to our patients and creating the best social and medical environment to reach far beyond the community.

For more information on this press release:
Marybeth Dinges
Mountain East Medical Center
(333)333-3333
mkdinges@gmail.com

Liberty University: School of Law 

"Where Church and State Collide."

Product: LU School of Law
Medium: Newspaper
Writer: Marybeth Dinges
Headline: Liberty Law
Subhead: Where Church and State Collide
Body Copy:
     Justice, Liberty and Truth. That is what you seek in the law. Maybe its time to reign in truth.
Since 1971, Liberty University has been training truth- seeking law students with Liberty Law. As a student at Liberty, you'll be presented with the immediate opportunities to get your name out in the work field with hands- on experience from widely acclaimed professors who have been through law school, work field and back. You'll be shown the truth of the gospel and set a foundation that will never faultier from being the whole truth and nothing but the truth. Take advantage of this experience and start an application into the School of Law and start being trained as a "Champion for Christ" now and let the truth be spread throughout the nations.
Signature: Liberty University 1971 University Blvd Lynchburg, VA 24502
    

Television Advertising Critique

Ship my pants- Kmart Commercial 

What visual effects are used to define location?
In the Kmart "Ship my Pants" Commercial the location is clearly defined as a shopping center. By showing the aisles of products, Kmart clearly displayed the store and convenience itself. Using visual effects such as the average person shows that the shopping center is for the average Joe and for the majority of all watching the commercial.

What sound effects are used to define action?
There really aren't many sound effects besides the speech in this commercial but that is what makes it brilliant. By refraining from the distracting noise of action, the lack of sound effect shows that there is no actin to be taken because Kmart now ships to your house. There is no reason to get into a car anymore and ride to the store but instead to just open up a computer and hit send.

What type of format is being used?
It looks to me as if the format os a combination of a Testimonial and Problem solving. It shows that there is a problem while also saying that it is a specific person who was being affected by the epidemic of shipping pants.

Brief Synopsis of Advertisement
Kmart is announcing a new innovation to their business by offering free shipment of any product that is offered currently in stores. The Advertisers in this case took the creative route and made it funny and memorable to the audience by saying "Ship my Pants" in almost every sentence which obviously sounds like a different word.

What is the target market of the ad?
The target market of the ad is the average adult looking for convenience. Many adults dont have the time to go to the store but instead have to go home and take care of the family. The advertisers play on the humor bone of the audience which displays how relaxed of an environment they are offering when one wants to do business at Kmart.

What benefits are offered by the ad?
Convenience is the major benefit offered by the ad. Like mentioned in the last answer many adults don't have the time to stop and shop around for something they need. What they really need is the convenience of knowing that Kmart is always there if you need something and its as simple as a click of a button.

Is there a call to action in the ad?
What is really interesting about this ad is that there is no call to action in this sense, instead it is a call to convenience. By making something more simple it shows that Kmart is the only place  that is looking out for the customer and they want to make sure that the little things in your life are being taken care of.

Ship My Pants!

Polident Advertisement

What is the promise of benefit offered by this headline?
"Now she's not ashamed of her false teeth smile." Polident has been known for decades as being the denture glue of the future. Even throughout the 40's in advertising, Polident was at the top of its game with this advertisement. The headline in this case is promising a better looking smile for all its users. It is essentially using comparisons to other cleaning agents saying that the other cleaning products will make the consumer feel trashy and dirty.

How does the illustration demonstrate the product? How does this illustration attract attention?
As you can see from the advertisement, consumers are immediately attracted to the lovely girl on the cover with an even lovelier smile. The image shows the audience, being elderly, that they could be just as beautiful (if not more beautiful) than the "youngster" on the advertisement. The illustration shows that the beauty of a woman is all in the smile and how it leads to their inner beauty.

What proofs of the promise of benefit in the headline are offered by the body copy?
The promise of benefit in this advertisement, being confident in your smile, is proved in many cases in the body copy of this article. They start by asking the customer is their smile is causing them to look trash and loosing their charm because of the lack of confidence. The promise is then proven by telling the audience exactly what they want to hear. Making it easy, "with not brushing required"and using words that appeal to the user such as purifies after making the customer feel like they have been making the wrong decision for years not only for the healthiness of the dentures but also the confidence in every smile.

What action does this ad tell readers to take?
The Polident advertisement tells the buyer to go out and buy the product so they may feel young and beautiful again and never again be afraid to smile. By making sure to put in customer reviews into the mix, they show that this is not a new product but instead is a widely acclaimed product that is bought by the common person. They also threw in the cost of the item that is being sold and made sure to say that it is more than just affordable but is a necessity for anyone who wants to look fabulous!




Polident Advertisement

The Persuaders

I watched the Persuaders in its entirety.
On first glance at the program called the Persuaders I wasn't quite sure what I was getting myself into because well, what is there to know about persuading people into buying a product? All you do is make it sound good for the consumer to buy your product and crush the other competition with your fluent usage of awesome terms that swoon each into their own world of consumerism. As it turns out there is much more to the major I have chosen than I originally thought. When I first declared my major I thought it would be a good idea to chose Advertising and Public Relations because I loved to write and to make people laugh and seeing the utter joy that rolled off of my viewers faces was to me icing on the cake of my success. After watching the Persuaders I realized that Advertising is much more than meets the eye. No one thinks of all the research that goes into making a McDonalds advertisement or how much thought goes into the marketing aspects of each and every Gieco commercial.
The Persuaders begins with just a few simple concepts to "breaking through the clutter". This concept is so true on so many levels. Just look at Times Square. Many don't like to go into Times Square because of the insane amount of advertisements that invade your space from each angle. It is the advertisers job to break through that clutter and know their audience. What is the first thing that comes into your mind when your favorite television sitcom breaks into the commercial for a wholesale item? Of course you think its rigged that all advertisers want is to break into your sub-concious and make all you ever think of be the lovely texture that Wheaties has. Oh but it is so much more than that. The geniuses behind every commercial aren't expecting you to switch over to their insurance company at that moment, they are making it hard to not think of their company 24/7. Take the "Hump Day" commercial for example. They take something that people love right now, maybe it would be youtube videos or vines or social media all in general, and they make a simple funny concept go viral.
That is exactly the concept that the Persuaders put to the test. Every advertiser needs to take the difficult task of breaking through the clutter knowing what their audience likes. Only during SuperBowl do people like commercials. Every other time of the year it is up to the advertiser to know what people like. They hate commercials; it interrupts their favorite shows. And here comes the creative mind of the advertisers. RESEARCH! of each and every one of their customers! How they think, what words to use to make it sound appealing, and form each and every advertisement to each person and their demographics. It is quite interesting how much work goes into customizing each advertisement to each person and the vast majority at the same time. It tells each person that they are first in the world.
But wait, form a Christian perspective, thats totally wrong. We need to have a humble mindset and put others before ourselves at all times. Well isn't that interesting that the simplest of things can convert our minds and ergo our culture and future into thinking everything is for the good of well, me?
We see through the Persuaders how much effort goes into making one 30-second advertisement just to engrave the name of a product or company into maybe even one mind. How much information they have to collect and especially how much information is at hand at any moment in the process is very concerning to me. In the long run this was something that was completely eye- opening for me but something keeps everyone on their toes because the root of all evil is greed isn't it?

Fox Local News 21/27

Red Ribbon Week broadcast

Audio and Visual impact.

The local fox news reported on Red Ribbon Week in local schools yesterday evening. The Audio and Visual really brings in the audience. The viewer is immediately brought into the event with the reporters as they use words like “our”, “we” and “their”. These words draw in the viewer to show that the audience is not only the subject but is also encouraged to be involved with the news report. The wording of each phrase is specific right to the point to make an image of immediacy and interest. Personally watching and listening to the broadcast, I felt interested even if the story did not affect me particularly. Each sentence describes perfectly the full circle structure and making the listener want ot keep watching and get more involved because the broadcast is much more personal to them and the community. As for visual impact, the different angles the lens took could have been more informative at points but it certainly portrayed the story at hand. If one were to watch the broadcast with out sound, the visual and subtitles itself would suffice to tell the story; it may not be from a personal level that flows like a transitional conversation but still would suffice.

Timeliness.

Not many people watch the local news anymore because of the more significant crisis and propaganda that goes on within and outside the country so making sure the broadcast tends to the audience's needs is a must. A good broadcast needs to put out the specific points of information without being opinionated or explanatory. How the reporter needs to do this is through the strategic placement of their information and the timeliness. The Fox local news did a fairly good job with presenting the information in a timely manner as to tend to the audiences needs. Each sentence in the Red Ribbon Week story was short and concise. They made it specific and made sure that each piece of information was presented in its own sentence. This method of broadcasting makes the reader sure that each story will only take a few minutes of their time while also providing the most precise information to get the most out of the littlest of time. Certain phrases in this particular video not only makes the viewer feel in conversation with the broadcaster but also feels as if it is a short conversation that will not take up the rest of their day. And that is exactly what the Fox news presents to its viewers, in a timely and conversational manner. The only thing that I would critique in this department would have to be the friendliness of the conversation because there was very many serious notes to a fun potentially fun subject.

Information.

Above all else in a Broadcast is the actually information presented. No one tunes into the news to simply be entertained by something that is going to completely waste the little amount of time that they have. That being said, accuracy and currency is always the top priority to every news reporter. The information in a news story is the foundation of every word that is then spiced up with personalization and clarity. What the story that was watched today presented could have been more informative instead of being so explanatory on each detail but at the same time the information was equally important. The Audience does not want some fluffed up version of a story that throws in opinions, they want the information presented so they can use their own intellect to determine their own perspective on the subject. The Red Ribbon week presentation was well thought out and presented in a way that presented the information in a full circle to keep the reader entertained and involved in the story without thinking too far into the subject. The information in the story was just enough to give the audience the information they should know and the explanation of the information to give the audience further into detail what needed to be said.  

Writing Radio News Stories

9.1

Drinking Bill
A new drinking bill was just passed by the State Legislature earlier today// The bill will raise the current drinking age from 19 to 21//   The bill is sponsored by Representative Tom Harley// The Senate discussed the bill during a 30 hour period in a marathon debate and passed the bill with 18 votes to 12//  The House discussed the bill the same amount of time and passed it 55 votes to 40///

Honor Society
The University of Virginia will be announcing the honor society inductions next Friday// Alpha Alpha is the university honor society who will be naming 35 students that received honor society status//  The names of the students will be kept secret until the night of the event // The ceremony will be held at the student center at 10 in the morning///

9.2

Theft Investigation
The Liberty Police Department are continuing the investigation into auto theft ring// Police Chief, Clayton Wheat announced the investigation at a press conference this morning// The auto theft ring is responsible for over 200 auto thefts last year alone// Most of the cars found showed signs of being dissembled and sold as individual part// A further investigation for the crime has been expanded into surrounding counties// Any information on the subject can be reported anonymously to the LUPD at 555-555-5555///

Industry Returning
A new machine tool plant was announced this morning and will be locally coming soon// A Local group of investors from First Trust Bank led by bank president Joe E. Jamison are planning on buying the abandoned Lochs Papermill to make the new plant quicker// This group of investors teamed up with Textron Corp//  Refurbishing the plant will take about one year but when it is finished/ it will employ over 200 people///

9.3

House Fire
A photographer is in the hospital this morning after falling timbers from a burning house fell on him// Photographer, Don Kerlinger (ker-LYN-ger) is recovering from minor burns and bruises after burning timber fell on him while he was trying to take pictures of the scene// The house was located on Woodland Lake and took three fire engines to fight the fire for more than an hour// The fire consumed the house worth over 150 thousand dollars but no one else was in the house at that time///

Historic Document
Another piece of history was found this morning in the attic of a local woman's house// Mattie Harrington was going through some papers in a trunk when she stumbled across an old letter written by Robert E. Lee dating back to August 17, 1863// She says the letter was written to her great- grandfather after the battle of Gettysburg// In the letter Lee talked about the battle and admitted many mistakes he make during that time while expressing optimism about the outcome of the war// The document is now being  checked for authenticity and is in the custody of Virginia University's history department///

Audio News Story 8.2, 8.3

8.2

Faculty Death

Tragedy struck the university today when a beloved education professor died after working at the university for 36 years// Elizabeth Billson had been fighting cancer for 10 years and dies at 58- years-old //  She was been estimated to have taught 10- thousand future teachers during her 36 years of commitment// Billson was awarded university's Outstanding Professor last year///

Wreck

A truck accident occurred on I- 59 last night causing a major traffic jam// The road was blocked for 45 minutes when two trucks collided on part of the road that was undergoing repairs// Fuel form both of the trucks spilled onto the highway causing an oil slick on the two narrow lanes// About 10- thousand dollars of goods were lost from one of the two trucks that were refrigerated // Both drivers are unhurt but were cited for speeding and reckless driving///

8.3

Bridge Completed

Commuters in the Oak Grove area can again, cut back on their commuting time// The 75- year- old bridge that was washed out by a flood last year has finally been fixed over Roaring creek // The 20 minute drive can go back to the one mile trip it was earlier now that the bridge has finally been fixed// The head of the County Department of Transportation/ Roland Lively mentioned the following comment/

"We already had some money in the county budget for repairs// Problem was/ we didn't have enough to replace the bridge/.... we were able to do it a lot quicker than we had expected//"

The 33- foot long bridge cost 7 hundred thousand dollars to replace// one seventh was paid by the county/ 2 thousand dollars from the state and the remaining was paid by the United States Department of Transportation///

Audio News Story

Basketball Death


A 15- year-old basketball player for Central High School was pronounced dead this morning//The freshman/ Todd White was brought to Central Memorial Hospital after collapsing while running during basketball practice// He was officially pronounced dead after all efforts of reviving him failed at the hospital// According to the basketball trainer Mike Way/ Todd did not have any known illnesses// The cause of his death will be determined by the county corner autopsy today///

Energy Plan 

The Secretary of the Interior announced a 8- hundred million dollar  plan to save energy by reducing strip mining through the span of five years// The plan was created and praised by Secretary/ Grace Green as a way of reducing dependence of foreign oil and bringing America to a new level of environmentally friendly// The energy plan also plans on easing the licensing of new nuclear power plants// Green announced the achievement at Western Governor's Conference in Salt Lake City while traveling trough western United States for a 3- day tour///

Caption this!

Students walk back form classes with a mixture of  fashion
 styles preparing their bodies for the chilly fall weather.

Liberty University changing colors and students changing cloths as the weather  slowly starts to get cooler in the next few wells

Rain kissed dandelions after the torrential
down pour in Lynchburg, VA, Saturday.

On The Verge of Success.

The Verge is a highly acclaimed technology blog that converges opinionated technology articles with daily news that makes it fun and easy for every reader to explore. Formed from the creators of AOL, this blog is nothing short of opinionated geek.
 This Blog really takes into play the audience who is most likely on the page for their daily dose of geek and nerd. At first glance, the audience is a little overwhelmed with the amount of information presented on the home page but is also instantly drawn in. The amount of colors excites the mind and makes the eyes wonder all around the page until an interesting article is found.
It surely does not take much time to find such an article with the  creative and up to date articles that present themselves all around the page. The Verge does not merely stop at presenting techno info, they also push further to relate and involve the information with politics and daily news creating this new sort of perspective on relative news.
Although The Verge is a great sight for those who know what they are looking for, it does not present its information in a simple and organized fashion. Those audience members that have just stumbled upon the website from a simple Google search, will not know what to think of it at first glance because of the overwhelming amount of cluster. For someone who wants to find a quick opinion on an area of their interest, The Verge is perfect. But for those who are looking for something specific, this blog may not be the place to go.
The reader also had to keep in mind that the articles written on The Verge are mostly opinionated; which isn't very hard to see by their layout. The bright, vibrant colors make the site look very unprofessional and immature for the professional mind but for those with a creative mind it makes their senses tingle. Although the sight does have a few advertisements, they are laid on the side just for viewers to glance at which is very nice for presentation and design. As for overall appearance and ratings of demands from the audience, The Verge gets a solid three on Technotati's Top 100 blogs list. So go ahead, explore; nerds and geeks, you've found your paradise.

Lynchburg Resident Arrested for Parent's Murder

• 

  Ben Wagner, 20, arrested with charges of murder,
  attempted murder and malicious wounding Oct. 2. 

  Ben Wagner, 20, arrested for the murder of his mother Dianna Wagner and attempted murder of his father, Bert Wagner.
• A 911 call led the Lynchburg Police Department to Ben's white Camero where a 9mm handgun was found in the back seat.
• Official court date will be determined Oct 7 in Lynchburg General District Court.

Lynchburg Police Department announced the arrest of a 20-year-old Burger King employee after being accused of the murder and attempted murder of his parents Wednesday, Oct.2.

Police say they found the body of Dianna Wagner, 50, with two gunshot wounds to the chest in the kitchen of 134 Donald Street, Wednesday evening. Bert Wagner, 48, was discovered unconscious in the garage with a gunshot wound to the leg.

Dianna was pronounced dead on arrival and Bert was rushed into surgery at Lynchburg General Hospital where he told police that his son had shot him after he returned home from work.

A 911 call came in at 5:30 p.m. Oct. 2 from an anonymous male caller who claimed to have heard gun shots from the Donald Street residence. Immediately, officers Shane Barrow and Mindy Johnson and detective Randi Bennett were dispatched to the house were the two victims were found.

The two bodies were found at the Wagner's
 house on Donald Street, showed above. 

The 911 caller reported seeing Dianna and Bert's son, Ben Wagner, carrying a gun and driving away in a white Camaro. Police put out an all-points bulletin for his car at 6:15 p.m. and saw the car at a Shell gas station on Lee Highway later that evening.

Police say, Ben was peacefully taken into custody while buying a snack in the store. In the backseat of his car, police found a 9mm handgun. Tests are being preformed to see if this was the gun that was used in the murder.

“This crime has shaken the city to its core. We have made this case a priority and are working to restore peace to the Wagner's neighborhood,” police detective, Randy Bennett said.

Bert Wagner should be returning to his job at Lynchburg Construction Company after fully recovering from his surgery. Dianna Wagner was a care giver at a local daycare center.

"The Wagners seemed like good people. They kept to themselves mostly. Ben was a nice boy who used to cut my lawn,"neighbor, Jane Smith, said. 

This was not the first time that Ben Wagner was arrested. Police admitted Ben had been arrested three times previously:

1. He was arrested after an altercation at Burger King and no charges were filed.

2. In April when cocaine was found in the car he was riding in; no charges were filed in this case.

3. He was also arrested last month for speeding with a blood alcohol level of .15 and pleaded guilty to first offense DUI and paid a $1,200 fine.

“I lost my wife and my son. Ben may still be alive but things will never be the same. I will stand by my son's side and continue to give him the love he had always had,” Bert Wagner said.

Ben will face charges Oct. 7, of one count first- degree murder, attempted murder and malicious wounding in Lynchburg General District Court.

His official trial date will be discussed at this time.

Suspect Arrested for Parent's Murder

Resident of Lynchburg is being tried for the murder and attempted murder of his mother and father. Police say there can be no other suspect. 

Word Count: 515

Joseph Gorden-Levitt's reviews in Don Jon are in!

The reviews for Levitt's new role in Don Jon are in and are mostly positive. Joseph plays a 32 -year- old modern day Don Juan addicted to porn in search for a better sex life. The movie is set to release Sept. 27.

Want more?

Go Make Me a Sandwich

Author, Stephanie Smith, reveals herself to be the writer of the blog named "300 Sandwiches." She started the blog when her boyfriend told her she is 300 sandwiches away from getting an engagement ring. She tells her readers her boyfriend is more of a cook than she is to make sure they dont htink it is a sexist blog.

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Miley Is Still Crazy!

Miley Cyrus went out on a limb and got "Rolling Stones" tattooed on the bottom of her feet. The idea for the tattoo came when she was at a tattoo parlor with Josh Elles. The tattoo was to commemorate her first ever rolling stones cover.

Want more?

To Publish or not to Publish

When it comes to photojournalism, morals and ethics need to be greatly presented in order not to offend the reader or the person within the photo. The article concerning the revealing of graphic army pictures is one of these stories. I would understand why they would want to show it to the world. The whole point of adding pictures in a story is to make it more personable and make it hit closer to home. What are the pictures that capture your attention the most? I bet you would say, the unusual ones. While we are in our comfy homes there is a real crisis going on over seas and people are dying. A true photojournalist would want their reader to feel like they are there within  the story. It is a true reality that needs to be known. On the other hand, although, this person is a loved one who died in a horrible way. posting a picture to make money off of or to show for entertainment and news only hurts the family even more than they have already been. Ethics within journalism should always come before the story presented. It is here that you gain a reputation for being a real human being instead of an entertainment hog.

Photojournalism and Reporting with Graphics

With the innovation of the 21st century beyond what anyone could predict, the styles and needs for writing have increased in popularity and creativity. Before the invention of the camera, reporters had to be creative with wording and fonts to capture the attention of the readers through other forms of visual communication. Today, reporters are pressured to provide information quick and easily for the busy readers who may only have a few seconds to spare and only one article to read. The use of photographs since the early 1930's has completely revolutionized the way reporters and journalist present content.

Photojournalists have to one of the most creative groups of people on this planet. Not only do they need to know how to present their story in a manner worthy of reading, but also provide a creative and informative way to present visual information. This visual information can come from a simple list, a skewed photograph or graph.

The use of photography within journalism has grown extensively  with the rise in technology such as DSLR cameras and high resolution cellphone cameras. Photographs not only need to bring the reader in by connection of sight with words, but also must show a well taken photograph. The photographer must know the basics of using their camera, of taking a picture with good lighting and perspective and know what sort of picture would be appropriate for the story and for the sensitivity of the situation,ethics. Cutlines or captions must also be presented underneath the presented photograph to describe not only what is happening but also describe the scenery of what the lens could not capture. 

 One more aspect opt photojournalism could be presented through the use of charts within a story to present statistics and to clarify information. The audience wants to know as much information they can get within a short timeframe; a chart can be a perfect solution. The reporter, in this situation, must know the basics of the information and be able to validate the information to clarify accuracy.

12 Cars Invovled in Chicken Truck Pile- Up

• Truck driver, Jeff Johnson made an illegal left turn which flipped the truck that was carrying 300 chickens to Gadsden.
• 25 people injured, 2 hospitalized
• Alabama Poultry Inc. estimates $700 set back for dead and missing chickens.

Twenty-five people injured in a 12 car pile-up at 6 p.m. Monday when a semi- truck carrying chickens, flips on its side on the corner of McFarland Boulevard. and 15^th Street.   

Truck driver, Jeff Johnson,  45, was transporting 300 chickens to a farm near Gadsden and flipped the truck on its’ side when he made an illegal left turn.

According to Sergeant John Jones, eleven cars and one truck were involved in the accident. Johnson was transported to Denver County Hospital with a possible broken ankle and bruises.

Also involved in the accident was 63- year- old, Sarah Bernell, a retired local kindergarten teacher Bernell was transported to the hospital to treat her injuries after being hit in a car driven by her nephew, Mike Kenyon.

Twenty- three others involved in the accident were left with small injuries and minor damages to their vehicles.

“It was the biggest pile- up I’ve ever seen. Lots and lots of smashed bumpers but the worst part were the screams of chickens.” Jones said when asked to give more about the accident.

Many of the chickens were trapped in the semi- truck until firemen arrived to get them out. At least 30 chickens are dead and 40 missing.

The chickens are property of Alabama Poultry Inc. whose farms hold 20,000 chickens that supply eggs to IGA stores across the south. 

Alabama Poultry president, Carlton Fitzsimons, said each chicken was insured for $10, costing the company over $700 for the dead or missing chickens.  If any chickens are found, please return to Alabama Poultry Inc.

The hospital spokesperson, Clarence Dimotta reports that Bernell has a slight concussion but is doing well, and Johnson is in good condition and should be returning to his family in Alberta City soon.

Ex-NFL player's home trashed by partying teens

Brian Holloway, former NFL offensive lineman, thought it was a joke at first until he saw a picture of teenagers standing on the dining room table he bought with a bonus, live feed on Twitter. Over 400 teenagers causes at least $20,000 of damage to his home in New York. Holloway is now using the teens own posts on Twitter to reveal the identities and set them on a better path. 

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San Francisco 49ers have become a ground for injuries.

The San Francisco 49ers were defeated in Seattle last week, 29-3, and have yet to get over their loss. They ended the game with one injury but are now claiming 10 injuries before their game with the Indianapolis Colts. All players have minor injuries but many have decided not to play the next game against the Colts.

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Giants Coach Tom Coughlin's Brother Dead

Tom Coughlin's brother, John Coughlin, died Monday night at Hackensack University Medical Center when he hit his head while exiting a cab. The accident reportedly occurred after the game between Denver Broncos and the New York Giants. Despite his brother's death Tom intends to coach the team against the Carolina Panthers on Sunday. 

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Writing for the Mass Media: 5.14

A High School World Religions Course

Johansen High School requires students to pass a course on world religions which includes:

• Hindu ideas about the cycle of death and rebirth
• Fundamental beliefs of major world religions such as: Christianity, Muslim, and Confucian 
• History of religion in the United States.

Polio

Stigmas against vaccination of Polio:

• Rumors that the vaccine carries AIDS 
• Meant to sterilize young muslim girls 
• Although relatively cured, 8 cases were found last year

Home Runs

• In 1935, Babe Ruth retired with 714 home runs
• In 1976, Hank Aaron broke that record with 755 home runs
• In 2007, Barry Bonds broke the record with 762 home runs

Bees

Tarwater argues that bees are much more than just stingers:

• They are the only insect that provides a food for humans to consume
• Responsible for pollinating much of the food that we eat
• If one were to place a bee hive next to a garden, the yields of that garden would increase
• They have a fascinating social structure in which they cannot live by themselves 

Writing for the Mass Media: 5.13

5.13

Malpractice Suit
What: doctors being suied for malpractice when lawyer has a heart attack
Who: Barney Olive and Stephen Rogers with William Hamilton
When:
Why:
Where: both doctors practice at Riverside Hospital
How: were being sued for malpractice and then the lawyer had a heart attack
Lead: During the trial for two malpracticed doctors, the plantiffs lawyer suddenly goes into a heart attack and with some quick work from the doctors, they save his life.
2nd: Bareney Olive and Stephen Rogers were being sued by Bertie McNicholls for malpractice. McNicholls' lawyer, William Hamilton, started to have a heart attack during his final arguements. With some quick response Olive and Rogers hurried to save the lawyers life. Hamilton is now recovering at Riverside Hospital.

Alumni Festival
What:Spring festival being planned
Who:Alumni Association
When:April
Why:hoping to raise money for school library
Where: football field
How: games, contest, barbeque lunch. baseball game.
Lead: The Alumni Assocation has announced a Spring festival being planned for the beginning of April to raise money for the school library.
2nd Paragraph: The festival will be held on the football field and includes everything from games, contests, barbeque lunch and exhibition baseball game.

Writing for the Mass Media: 5.10

5.10

Faculty Plane Crash
What: 5 people killed on TWA Jet crash
Who: professors of Backwater State U iversity were on the plane, 45 passengers and crew members
When: Thursday night
Where: Kennedy International Airport
Why:
How: crashed on take off
Lead: Five people killed out of fourty-five passengers when a TWA jet plane crashed at Kennedy International Airpot Thursday night.

Meeman Speaks
What: author speaks, winner of the Pulitzer Prize for  his book My Life as Far as It Goes
Who: Norman Meeman
When: 4:30 p.m.  in Room 111
Where: William Oxley Thomson Memorial Library
Why: to talk to english students about being a great writer
How:
Lead: The author and Pulitzer Prize winner for his book "My Life as Far as It Goes," spoke to English students on Thursday evening at William Oxley Thomson Memorial Library.

Professor Wins Award
What: Freedom Foundation at Valley Forge annouced its annual George Washington Honor Medal winners
Who: Clement Crabtree
When: last week
Where:Pennslyvania
Why: cited for his essay titled "Plan for Peace"
How:
Lead: A university professor of horticulture won one of Freedom Foundation at Valley Forges' annual George Washington Honor medal last week in Pennslyvania.

Writing for the Mass Media: 5.11, 5.12

5.11

Curriculum changes

What: changes in requirements for graduation 
When: next fall
Who:David French, president of university
Where:
Why: because only 20 percent took a math course and it will allow to make better educated persons
How: next fall- one math class , computer science, and foreign language
Lead: The university president announced a major graduation requirement change in effect next fall in attempt to make students more educated.   
2^nd Paragraph: David French made the announcement on Tuesday that students next fall must take one math, computer science and foreign language.

Arrest

What: 22-year-old arrested
When: Wednsday night
Who: Cathy Benson
Where:
Why: under the influence of alcohol for the third time in 6 months
How:
Lead:  A Vanderbilt University senior was arrested Wednesday night for driving under the influence of alcohol for the third time in six months.
2^nd Paragraph: Cathy Benson, 22, the daughter of Jim Benson, was this year’s homecoming queen and a straight- A student pursuing graduate studies in biology.
*do not put that she is the daughter of Jim Benson. she is 22 and is not under the authority of her father any longer 

 Record Weather:

Who:
What: unreasonably warm
Where: Port Columbus
Why: yesterday it was 82 degrees at 3:30 p.m.
When: 
How: hottest temperature since 1888
Lead:  A Port Columbus weather officer reported the high temperature for Monday was the hottest it has been on Sept. 18 since 1888.
2^nd Paragraph: It has been so unusually warm that the temperature on Monday was a high of 82 degrees at 3:30 p.m.

5.12

Protest
Who: led by Wilbur Straking against the biology class taught by Laura Cliff
What: group of citizens are protesting evolution in biology class
Where:  state capitol
When: next Monday
Why: evolution being taught in biology class room
How:  lead a group of 25 dedicated Christians to the state capital
Lead: A group of citizens plan a protest on the University next Monday to object the teaching of evolution in one of the biology classes.
2^nd Paragraph: The group is being led by Wilbur Straking who plans to “lead a group of 25 dedicated Christians to the state capital… to speak with legislation about this problem.” The class that is being objected to is taught by Laura Cliff, associate professor of biology.

 Lawsuit

Who: Ellie Maston
What: $100,000 suit filed against produce market for nedligence
Where: filed in Circuit City Wednesday
When: Wednesday
Why: Maston slipped and broke a hip April 1
How:
Lead: A suit was filed Wednesday in Circuit City against Amburn’s Produce Market for $100,000 when a customer slips on green beans and breaks a hip.
2^nd Paragraph: Ellie Maston is suing saying she suffered permanent bodily and metal injuries, incurred medical expenses and lost income when she fell on April 1.

 Agreement Announced

Who: Clyde Parris , president of Ambrose Steel Company and president of United Steelworkers Local 923
What: strike called off
Where: in front of union
When: terms of agreement will be announced in front of union
Why: would have put steel workers off the job
How:
Lead: The strike that was planned for Monday at midnight and would have put 457 steelworkers off the job, was called off Friday once the Ambrose Steel Company and the United Steelworkers Local 923 reached a collective bargaining agreement.  
2^nd Paragraph: Presidents of both the  Ambrose steel Company and United Steelworkers Local 923 made the joint announcement which includes “substantial wage agreements”; the terms of the agreement will be announced tonight to a meeting of the union

Benghazi hit by blast on anniversary of U.S. Consulate attack

On the anniversary of the death of four Americans in the U.S. Consulate, a car bomb exploded outside a Foreign Ministry building in Libya Wednesday. The blast took out chunks of the surrounding building but left no human deaths. One of the REsidents of Benghazi, Sami Berriwen, told CNN if the blast were to have happened an hour earlier, the street would have been filled with people. 

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More than 550 child soldiers freed in DR Congo

The United Nations stated Wednesday that over 550 children left the armed ranks in the Democratic Republic of Congo. The UN Office for the Coordination of Humanitarian Affairs said shelters have taken 444 of these children while the rest rejoined their families.  The program that freed the 550 was carried out by UNICEF. 

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Catalans plan human chain in their call for secession form Spain

Thousands of Catalans formed a human chain  Wednesday in northeastern Spain to pressure Madrid  into an independent breakaway state. Consisting of over 370,000 Catalans, the 400 kilometer chain started at 11:14 a.m. to honor those who lost a decisive battle to spanish troops on Sept. 11,1714. Madrid insists that the Spanish Constitution does not allow any of Spain's 17 regions to break away even if they have their own flag like Catalonia

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Writing for the Mass Media: 5.8, 5.9

5.8 Writing Leads 1

Crash

What: Jet plane crashed

Who: Air Force major

Where: Super Shopping Mall parking lot 

When: at noon

How:  N/A

Lead: An Air Force major was killed and 15 cars were destroyed in a jet plane crash Tuesday in the Super Shopping Mall parking lot.  

City Council

What: 10 percent increase in city property tax

Who:

Where: this morning

When: first of next month

How: city council meeting

Lead: A 10 percent increase in city property taxes will take affect the first of next month causing average taxes to go up by about $50 yearly. 

University Raises

What: all faculty and staff to get 15 percent pay raise

Who: vice president for finance

Where: front steps of the university admin building. 

When: this fall

How: revenues from state

Lead:  The university vice president announced for the first time in two years, a 15 percent pay raise for all faculty and staff, effective this fall. 

Journalism Students Meet

What: boycott

Who: 200 students 

Where: journalism classes

When: monday

How: the tuiton is supposed to be going up.

Lead:  Two hundred members of the Journalism Student Association decide to boycott all journalism classes on Monday to stand up against the 10 percent increase in tuition next fall. 

5.9 Writing leads 2

Plant Accident

What: serious condition at Methodist Hospital 

Who: pipe fitter of Gross Engineers

Where: Petal Municipal Power Plant  Petal, Mississippi

When: 3 pm. 

How: Installing new pipes on the rood of the plant when he accidentally touched wrench to power line carrying 15,000 volts.

Lead: A pipe fitter of Gross Engineers is in serious condition at Methodist Hospital after installing new pipes on the roof of  Petal Municipal Power Plant in Petal, Miss. 

McCartney Illness

What: Explanatory throat surgery 

Who: Famous rock singer Peter McCartney

Where: Riverside Hospital 

When: tuesday

How: Voice reduced to a whisper following a performance in front of 1,000 fans. 

Lead:  Peter McCartney was entered into Riverside Hospital Tuesday for an explanatory throat surgery after his voice reduced to a whisper following a performance in front of 1,000 fans. 

BOE Meeting

What: enrollment dropped and new rules enforced

Who: Hattiesburg board of Education

Where:

When: this morning 

How:

Lead:  Hattiesburg Board of Education met Monday morning to discuss new rules for the administration and the increasing drop in enrollment which dropped 200 students this school year. 

The Aftermath of Tragedy

An interview took place with Andrew Dinges and his recollection of the events of Sept. 11. 

1. Where were you when you heard the news of the terrorists attack?      

      Andrew was a freshman in high school.  At the time of the attacks, he was in his history class when teacher, Mr.Ryan, ran in to turn on the television to show the class. "I just remember watching and not really understanding at first and some girl in the back of the classroom started to cry and ran out..."

2. What went through your head at that time? 
   
   "oh, snap!," Andrew commented. No one really knew what was happening at that time. No one knew if it was a terrorist attack or an accident; it wasn't until we saw the second plane come in on T.V. that we realized that it was not a mistake.

3. What did the school do?   

   "We were in Jersey, (about an hour away from the city) so naturally everyone was scared." The school sent everyone home early.

4. Once you got home, how was your family reacting? 
   
     No one really knew what was going on still so they couldnt have a complete reaction. For the next few days they worried about Jonathan Dinges (Father) who worked at the closest army base to the city. Jonathan had to go into work the next day.

5. Do you know anyone who was affected by the attack?  

  "We were just really afraid for Dad because he had to go back to work the very next day and it is a government agency." Also family friend, Megan VanHine's father, lost his life when the building collapsed on the firefighter trying to save lives.

6. In one phrase, how would you say 9/11 affected Americans as a whole?   

 "We've lost our sense of safety." We can't go on a bus with  backpack without someone questioning what is in it. We have all become too cautious and can't live our lives of freedom with this treat over our shoulder.

7.How did President Bush react?   

He was doing a story reading for a Kindergarten class when one of the secret- service men whispered in his ear what had happened. Even with a blank face, Bush finished the reading and calmly walked out of the room to address a nation in chaos.

8. How do you feel our nation's leaders rose up during the event?   

 "President Bush really kept his cool." What had to be the hard part was knowing that these people who were flying, were actually citizens. That truly is the scariest part for every American because who knows who else is out there, and who is living next door.

9. What is your views on what the nation is doing right now to prevent something like this from happening again?   

 "Honestly, I believe this 'be ready for it' mentality is crazy." Its the same thing with the issue with Syria right now; they just gassed their people and we are prepared to "write a strong letter" to them for their use of chemical weapons. "interfere with what they're doing not for how they're doing it." Like the new law in New York, racial profiling, which states that a cop can't pull someone over if they look suspicious because it is racist. 

10. What do you think we can do to prevent something like this happening in the future? Do we need to be more proactive or build up our defenses?    

"I think with this question i have to take the middle ground." We cant do nothing because it is our nation, but we shouldn't invoke people with advertising on buses which say to watch out for suspicious baggage because it implants an idea into our minds that the terrorists wanted, fear. "If we are not proactive we are reactive."

Kidnapper Found Dead

John Esposito, who imprisoned 10- year-old Katie Beers for 17 days in a New York dungeon, was found dead in his cell Thursday. Beers expresses sympathy for Esposito's family but not for him. Esposito dies at the age of 64; his death is under investigation but does not seem suspicious.  

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McDonald's Changing Dollar Menu

McDonald's is considering changing the status of the dollar menu to make it more profitable for the company. The new dollar menu would contain items from $1 to $5, marketing sharable items. The company's proposal to increase prices is due to McDonald's rough past with its sales.

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Make- Over for Yahoo!

At midnight on Sept. 5, Yahoo embraced its new company logo capping off months of updates to the web browser. Marissa Mayer, the CEO, spent months with the design team to redesign all of Yahoo which now features a dancing and darting exclamation mark.  To keep up with the "whimsical, yet sophisticated" theme of Yahoo, the company's exclamation point will be an animation that changes frequently.

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What?! No More Hot Dogs?!

1.  Many European countries celebrate May Day (May 1) as the day working people are honored
2. The first state to make Labor Day a holiday was Oregon, Feb 21, 1887
3. No one knows which one of the McGuire brothers came up with the idea of labor day.
4. The first labor day was celebrated Sept. 5,1882 in New York City.
5.  The 8-hour workday was firmly established by the Adamson Act in 1816.
6. Many may think Labor Day originated in the U.S. but it Toronto, Canada was the first to hold a parade to strike 58- hour workweek. 
7. The first Labor Day parade in the U.S consisted of over ten thousand workers.
8. In the early 19th century, many workers worked a 12-hour day seven days a week.
9. Although a decreasing tradition, Labor day was considered the day to pack up all your white clothing.
10. Congress passed the law making Labor Day the first monday in September.
11.  One of the supposed founders, Peter McGuire, thought of Labor Day as a day to "honor those who from rude nature have delved and carved all the grandeur we behold."
12. Labor Day was made a holiday under President Grover Cleveland. 
13. Labor Day celebrates the 155.2 million workers above the age of 16, who work.
14. After Memorial day and the Fourth of July, Labor day is the third most popular holiday to barbecue.
15. According to the National Hot Dog & Sausage Council, Labor day is the official end of hot dog season.
16. Due to the large amounts of teenagers and young adults wanting to get the most out of the last few days of summer, Labor Day has been named one of the worse days for car accidents.
17. Labor Day is often referred as the "unofficial last day of summer."
18. Labor Day was not originally a celebration but a protest for shorter work days.
19. The largest occupation as of May 2012 was in retail sales.
20. The largest occupation in 1910 was farmers at 6,132,000.

References: Read me!, Or Read me!, or this one!, Maybe this one?, web!, 6,7, Last one!

Writing for the Mass Media: 3.14, 3.15

Baseball Game

The Bay City Blubirds rallied from a 3-run deficit Tuesday night to defeat Carmel Cardinals 6-3 and win the Western Tri- state Championship.

The Bluebirds are now assured a place in the Tri- state playoffs next week.Their opponent will be determined 9 p.m. in a game between the Santa Ana Generals and the Redwood Knights.

The Cardinals led the Bluebirds for most of the game and they had 3-0  lead in the eighth- inning. 

In the eight-inning, Tim Story from the Bluebirds, walked and stole second. Left- fielder, Biff Carbosi was intentionally walked and both runners moved up a base on a wild by Cardinals', Ronnie Miller. Miller was then relieved by Chuck Nelson.

Bluebird second baseman, Carbo Garbey, lined Nelson's first pitch into deep centerfield, to put the Bluebirds ahead. The Bluebirds added two more runs in the ninth-inning to insure its victory. 

Guilty Verdict

A jury found a Midville man guilty of second -degree manslaughter after an hour of deliberations Tuesday. 

Johnny Gene Garber was convicted at the end of a three-day trial during which his mother testfied against him. He was charged in the death of a 39- year- old brickmason, Gardner Jackson, of 12 Ninth Street in Jonesville. 

 Garber stood silently as the jury read the verdict.  Judge Jonas T. McMillen, set a sentencing hearing for next Monday at 8 a.m. 

   Garber was charged with drunk-driving down Highway 69 in March. His car swerved out of control and ran head-on into a car driven by Jackson, who had been attending Midville Baptist Church.

During the trial, Able Sasson, the prosecuting attorney, called Garber's mother, Minnie Lee Garber, to testify her son had been drinking heavily at their home before that evening the accident occurred.

 Garber received a sentence of two to five years in prison for the crime he committed. 

Writing for the Mass Media: 3.9, 3.10 and 3.11

3.9
1. Estalene Smoots dopped her French class the first day of school.
2. Sadie Hoots won $3.2 million on "Wheel of Fortune."
3. Frusterated that their professor required them to eat fried rutabagas, the students walked out of class at 9 a.m Monday.
4. The office manager had 21 plants, 62 cats and two puppies.
5. President Aubrey Lucas is originally from Compton, Calif. 
6. On Oct. 25, Ruth Ann Bobetski will turn 41 years-old.
7. Goober Hicks lives at 10 West Hardy St. He used to live in a run -down shack at 2903 Williamsburg Road. 
8. Abby gave birth to a 9-pound baby boy.
9. The president invited me to dinner at the White House, but I could not fit it into my schedule.
10. Sen. Davies said his earnings had increases 10 percent in the 1980s.
11. Barney the dinosaur will be executed Tuesday, Nov. 2. 
12. Twenty- five vagabonds attacked me from behind in front of the Hub.
13 Snarkle found a 10-inch bug craling in her spaghetti. "Great! Now I won't need seconds.", she exclaimed.
14. All the men at the ROTC chapter wore red, white and blue pantyhose to class in Jan. 1991. 
15. The Bay City baseball team lost its final game,2-1, and climbed dejectedly back onto their bus.

3.10
1. Miles per hour- mph 
2. Difference between civil and criminal cases- civil case is a case in which an individual seeks reformation from another person or from a government agency. A criminal case is the government charges against an individual for committing a crime.
3. The eyewitness found himself in an eye-to-eye confrontation.
4. GMT- Reference to a time zone and needs to be acconpanied by clock time in second reference
5. Grand jury should never be capitalize.
6.  Scene 2 because it is a title.
7. Q-tips 
8. Capitol
9. Working class needs a hyphen if it is being used as an adjective. The working class; Working-class citizen. typical rule for hyphens!
10. Church of Christ, Scientist; Christian Science Church. both are acceptable (the ones in the book)

3.11
1. The United States comprises 50 states.
2. In the year of the Lord: 33; In the year of the Lord, 33,.... In the year of the Lord 33
3. Czar- Correct title for Russian leaders
4. Correct abbreviation for the Ocean liner Queen Elizabeth II-   QEII
5. The following is incorrect- court-martials
6. International Association of Machinists and Aerospace Workers.
7. Navy ROTC can be used as a second reference after the name has been fully spelled out the first time.
8. The following is not an appropriate term to use for a religious group: liberal.
9. Flowing water: Pour
10. Headquaters for Delta Airlines: Atlanta, Ga. 

Writing for the Mass Media: 3.8

3.8

1. In Aug. 1985, Davies rented a rutabaga stand in Augusta, Ga.

2. Pomerantz tied the beehive to Sen. Gramm's cowboy hat.

3. About 1200 easter rabbits were killed in the explosion at Big Dave's Bunny Warehouse, located at 2525 Hackensack Drive.

4. In the 1980s, Davies left the Midwest and moved to the Loire Valley in France.

5. Smoots brought two cups of coffee for the governor.

6. About 8 percent of the cantaloupes have been stuffed with rutabagas.

7. Jones bet $40 that his roommate had hidden the sandwich.

8. The three university professors share a house  613 25th Ave.

9. After 2 feet of snow fell at his home in Columbus, Ohio, Davies decided to leave the Midwest and move to the South.

10. On Dec. 11, all the classes will be canceled.

11. Thursday morning, the mayor skipped her aerobics class.

12. Davies drove 2 million miles in his old Toyota Corolla before is blew up.

13. Dr. Kildare said he has a filed a malpractice suit against Marcus Welby.

14. At 8 p.m., Governor Jim Guy Tucker of Arkansas will give a shot speech in front of the Gorgas library. 

Writing for the Mass Media: 3.7

3.7

1. The 25-year-old man wept as he left Hattiesburg, Miss.

2. On Nov.10, we will mark our anniversary.

3. Do not park the car on Rodeo Drive. Instead, park it at 12 Davies St.

4. They spent $130 to buy a new set of nose rings.

5.  Smoots moved to the North because the people there are so nice.

6. At 7 p.m. thi

evening, the rodeo will begin in the Town Square.

7. On Thursday, the terrorists blew up their home at 123 Melrose St.

8. Twenty- two seamstresses were needed to mend the prom dresses.

9. About 5 percent of the professors have lost their hair.

10. After 2 feet  of snow fell at his home, in Columbus, Ohio, Jones decided to leave.

11. Smith bet $50 that her brother weighed more than a 1964 Chevy.

12. Guy Reel, the governor of California, set his trailer on fire Sept. 1. 

13. A fire began at 3325 McDonald Drive when an oven full of rutabagas exploded. 

14. During the 1970s, everyone wore bell bottom jeans to church.

Second LOVE sculpture appears in Lynchburg

         Lynchburg welcomed the second LOVEworks sculpture on August 16 in front of the Craddock Terry.   This particular sculpture, created by Paul Clements, is made from wood, mirror pieces, and metal. More than 30 sculptures are located all throughout Virginia spreading the "Virginia is for lovers" campaign. 

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UPDATE: Lynchburg Police Arrest Shooting Suspect

           The Lynchburg police department arrested a man who they believe is responsible for the shooting on Saturday August 17. Jeremiah Deshawn Scott, 25, was identified and arrested on Tuesday as the man who shot Raymond Anthony Braxton of Greensboro, NC.  Scott is being held at Lynchburg Blue Ridge Regional Jail under malicious wounding, use and possession of a firearm, charges. 

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Dozens of VUL Students Kicked Out of Off-Campus Housing

           A local landlord, Tony West, takes initiative by kicking out over 70 Virginia University of Lynchburg students on Monday claiming the university has not paid him rent for months. The students received an eviction notice in effect starting the next morning once West realized the university had not returned any of his phone calls. Tony West plans on filing a $1 million lawsuit against the university.

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